Definitions
There is 1 meaning of the phrase
Loss Leader.
Loss Leader - as a noun
A featured article of merchandise sold at a loss in order to draw customers
Synonyms (Exact Relations)
drawing cardleader7Example Sentences
"The store used a loss leader to attract customers by offering a popular item at a steep discount."
"The company strategically priced their loss leaders to encourage customers to buy other higher-priced items."
"Supermarkets often use loss leaders like milk or bread to lure shoppers into their stores."
"The loss leader strategy resulted in a temporary decrease in overall profits but helped increase customer loyalty."
"During the holiday season, many retailers offer loss leaders to entice shoppers to visit their stores."
